Tonight marked one of the biggest nights in the annual fashion show calendar as Jamie personally unveiled his 2009/10 winter collection.
And there were undoubtedly a few surprises for the full house (i.e. Vanessa and I were both in) to be inspired by.
Designed, as last year, in partnership with that renowned style guru Pri Mark and clearly drawing on Jamie's North of England roots, warmth is the recurring theme, incorporating lots of luxurious acrylics and polyesters at incredibly reasonable prices.
He began with the "Confident Cream" zippy jumper with assorted stripes (above) - which simply oozes class.
Next was the "Embarrassing Uncle" sweatshirt complete with built-in paunch, which he very kindly dedicated to Dagenham Dave in Guiseley.
Item number three was his "Sunday Morning Hangover" zippy thing which, coupled with the bedraggled facial expression, he said was inspired by his father.
The penultimate outfit was simply entitled "Bullet-Proof Vest" in recognition of his Northern Ireland connections.
And finally, there was the "Is This Over Yet?" pullover which he named only tonight after getting really fed up having things pulled over his head.
So this is what Jamie will be wearing for the next few months. Look out for cheap imitations in shops - one chain in particular - around about now.
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